Amira rice wows the Tiffin Cup
Oct 2014 - by
Launched this summer as the newest and highest quality aromatic, speciality, basmati rice brand on supermarket shelves, making its debut its debut at Tesco stores nationwide, Amira rice also wowed participants and guests at the 2014 Tiffin Cup Awards, by sponsoring the event.
Hosted by MP’s Martin Horwood and the Right Honourable Keith Vaz, with a celebrity judging panel included Ready Steady Cook chef Ainsley Harriott and actress Nina Wadia, the cook-off event was won by Purple Poppadom, Cardiff, whose monkfish dish came out top and the proceeds of the evening going to the international children’s charity, World Vision.
Food was provided for guests by Madhu’s restaurant from Southall whose lamb biryani brought out the distinct and delicate flavour of Amira Rice.
Tony O’Connor, CEO of Amira, said, “The calibre of meals served was exceptional and all the competing restaurants combined flavour in a way that was truly inspirational. It has been an honour and a pleasure for Amira to take part in this year’s Tiffin Cup.”
Winner of numerous prestigious international awards and recognitions, Amira Nature Foods Limited was found in 1915 and is a family business that has evolved into a leading global provider of speciality rice with sales in over 40 countries.